Senior Customer Insight Analyst
Extendable 12-month Contract
ago
Location
West Midlands, Solihull
Hybrid
Salary
Competitive
Employment Type
Contract/Permanent
Experience Level
Entry
Junior
Mid
Senior
Expert
Our Client
Global Financial Solutions Provider
SPECIALTY
Personal Loans, Revolving Credit, Loan Consolidation Solutions, Payment Facilities/Short Term Credit, Real Estate Credit, Short Term Credit, In-Store Credit, Retail Credit Card, Car Leasing Services
INDUSTRY
Financial Services
Company Size
20000+ Employees
Aubay's Take
Our client is a leading finance provider in the UK and Europe and is part of one of the world’s largest financial entities. In this fast paced digital first world, our client provides responsible consumer finance solutions in a B2B and B2C capacity and offer a variety of creative strategies and adaptable lending choices that convert aspirations into reality. Their vision is to be a driver of positive change and to provide helpful and affordable finance options that customers can trust and use every day. Over the last 50 years, our client has built a portfolio of over 27 million clients and employs more than 20,000 employees globally – with a team of around 700 here in the UK. With their firm focus on creating a leading working environment with a strong emphasis on inclusivity and CSR, our client has been recognized as one of the top employers in the UK for three consecutive years.
Benefits from Aubay
At Aubay UK, people are at the heart of our business. We offer a competitive remunerations package which includes a range of benefits. You will receive continuous support from our dedicated team of Talent Acquisition Specialists who will support your career development and success during your assignment with our client.
25 Days Annual Leave
Work From Home Opportunities
Pension Scheme
Opportunities to Work Directly with our Client
Training Opportunities
Discount Holidays at I'Aero Chalet
Role Summary
Aubay is seeking a Senior Commercial Analyst for their client, a leading finance provider partnering with major UK retailers. This role sits at the centre of the client’s commercial and data strategy, driving value through pricing optimisation, experimentation, and insight led decision making. Acting as a Data Product Owner, you will oversee the development of high impact data products, enhance profit quality, and shape the analytical roadmap that supports both commercial performance and customer outcomes. Reporting directly to the CEO, you will work closely with senior stakeholders, commercial directors, and partner teams to influence strategy and deliver measurable impact. You will lead a multidisciplinary analytics team to modernise BI capabilities—from Excel to Tableau—build advanced dashboards, segmentation systems, and experimentation frameworks, and strengthen the full credit lifecycle across digital and instore journeys. As a key representative in joint governance forums with the client’s retail partners, you will champion data quality, promote analytical best practices, and ensure all initiatives meet Consumer Duty, FCA, and conduct related requirements. This position is both strategic and hands on, offering the opportunity to shape commercial outcomes and drive transformation within a high visibility partnership environment. Please note: This is a hybrid role requiring on-site working three days per week at the client’s offices in the West Midlands.
Required Skills and Experience
- Own pricing strategy across APR tiers, promotional constructs, and eligibility rules.
- Run pricing experiments with robust statistical frameworks and clear guardrails.
- Drive measurable uplift in sales, NBI, acceptance rates, and customer value.
- Build and govern a joint test and learn operating model.
- Lead A/B and multivariate testing across store, web and app journeys.
- Standardise metrics, instrumentation, measurement, and read-out cadences.
- Improve the full credit funnel: application → approval → conversion → activation → repeat spend.
- Deliver a roadmap of test-driven improvements across digital journeys, store experience, and CLM/CRM.
- Develop high impact dashboards, scorecards, and segmentation systems.
- Leverage the BNPP × Partner Data Hub to produce actionable, partner ready insight.
- Champion data quality, definitions, and analytical enablement across teams.
- Lead a multi-disciplinary team across insight, analytics, and experimentation.
- Shape decisions across Commercial, Product, Digital, Risk, and Fin Prom.
- Operate within joint Partner governance forums to land change quickly and safely.
- Ensure all initiatives meet Consumer Duty, FCA, affordability, and Fin Prom requirements.
- Maintain full auditability of pricing and experiment decisions.
Desired Skills and Experience
- Experience across both B2B and B2C commercial environments.
- Ability to identify and evaluate new partnerships, customer propositions, and commercially viable price points.
- Capability to align analytics with marketing strategy to maximise customer and partner value.
- Strong stakeholder engagement skills, suitable for high visibility conversations with leaders such as Daran and Marcus.
- Comfortable supporting and driving a full organisational uplift in reporting, insight generation, and data driven decision making.
Key Role Responsibilities
- Essential
- Senior leadership in Insights/Analytics within retail credit, fintech, or retail partnerships. Deep expertise in pricing, experimentation, and statistical methods.
- Strong SQL; working knowledge of Python; experience with BI tools.
- Proven ability to influence senior stakeholders and navigate complex governance.
- Desirable
- Experience with risk-based pricing, elasticity modelling, and CLM optimisation.
- Familiarity with SAS environments and shared data-hub operating models.
- Knowledge of FCA, Consumer Duty, affordability and responsible lending frameworks.
- Strong background in Data Science, with the ability to translate analytical output into commercial action.
- Improve the quality of profit through insight driven decision making.
- Lead and manage a high performing team, reporting directly to the CEO.
- Excellent communication skills, with the ability to influence senior stakeholders internally and externally, including Commercial Directors.
- Maintain strong partner relationships, particularly with a retail client, ensuring aligned commercial and analytical priorities.
- Own and deliver commercial requirements that support partner growth.
- Demonstrate awareness of Consumer Duty and its implications for customer outcomes and regulatory standards.
- Support marketing teams by leveraging data to improve customer experience and commercial performance for Currys.
- Drive BI modernisation by leading the transition from Excel based reporting to Tableau.
- Proficiency in Excel and Tableau.